Launch of MASÍA EL ALTET’s new Extra Virgin Olive Oil campaign in The Netherlands

The Netherlands was the country selected. The campaign was launched in cooperation with the exclusive distributor in the Benelux , MAISON VERTE, represented by Ahmed Akhiyad and our partner RUNGIS, renowned distributor of high quality fruits and vegetables in the Netherlands. Our host for the campaign was Kelvin Lin, chef of Restaurant Nayolie in Voorschoten . And with all of these ingredients,  the new Masía El Altet Extra Virgin Olive Oil  campaign for 2016-2017 was launched the Netherlands.

Is it possible for an Olive Oil to be  at the very heart of all the dishes and cocktails,  converting itself into the perfect partner? It was possible. Kelvin Lin and the talented bartenders Kris Jagerman and Mark Jedski of ‘De Smaakambassade’ surprised us with the creation  of 11 dishes and 3 cocktails, all with one ingredient in common,  MASÍA EL ALTET Extra Virgin Olive Oil.

Present at the launch were a  long list of gastronomic journalists,  photographers, chefs, bartenders and the editor of the  magazine Euro Toques.

JORGE PETIT,  representing MASIA EL ALTET  also carried out an Olive Oil tasting session for those present.

Japanese white radish with MASÍA EL ALTET  High Quality

Japanese radish or Daikon  is  a plant originating in Asia, grown for its edible root. It is similar to a large carrot but is the colour of a parsnip. It is obviously both healthy and a  provider of  interesting benefits for the body.

Tom Yam/Cucumber/MASÍA EL ALTET/ served with white jasmine tea.

Tom Yam  is a mixture of flavours which come from the use of aromatic herbs and these,  in abundance. The  stock is made from:

• Lemongrass
• Kaffir lime leaves
• Galangal
• Shallots
• Lime juice
• Fish sauce
• Tamarind
• Ground chillies

Tomato soup/MASÍA EL ALTET served with tomato wine

Buffalo mozzarella, grilled Japanese pumpkin, tomato

This dish is made from Bufala mozzarella,  grilled Japanese pumpkin, tomato, roasted peppers and MASÍA EL ALTET PREMIUM

Raw scallop, roasted white sesame seeds, roast leeks

This dish is made with raw scallops, roasted white sesame seeds, roast leeks and MASÍA EL ALTET.

Raw herring, fresh wasabi, Japanese soy (served with sake) (as a drink)

A dish created from raw herring, fresh wasabi and Japanese soy

Carpaccio drizzled with MASÍA EL ALTET High Quality

Kelvin-style onion

Kelvin-style onion  with MASÍA EL ALTET High End

Wagyu # 5 (with) in its  own gravy, fenugreek, garlic and MASÍA EL ALTET High Quality (smoked tea as a drink)( served with smoked tea).

Wagyu#5 in its own gravy, fenugreek, garlic and MASÍA EL ALTET High Quality (served with Tea)

Apple Pie Nayolie-style, where the Apple is created with olive oil

Apple pie Nayolie-style where the Apple is created with MASÍA EL ALTET.

And we leave you here with a video where you can see this world-renowned Asiatic chef in action:

And after these dishes and to bring the presentation to a close, these  three cocktails prepared by the prestigious Ambassade team  were served:

Bitter olive Drambuie

Ingredients

• 50ml Drambuie
• 30ml lemon juice
• 25ml Olive oil*
• Egg white

Preparation

Shake all of the ingredients with ice cubes and place  in a Boston glass.  Remove the ice again and place  in a  cold tea glass/ glass of cold tea??. Decorate with  lemon peel and pink pepper.

Alcohol free Green Olive

Ingredients

• 10 ml cucumber syrup**
• 30 ml olive oil
• 30 ml lime juice
• 50 ml cold tea

Preparation

Bottle the almonds and the cucumber, add all the other ingredients.  Shake and place in a warm glass.

*The olive oil is MASÍA EL ALTET PREMIUM, water, sugar , Xanthan gum and gum arabic.

** Place the same quantity of white cucumber and white sugar in a vacuum bag for 24 hours and extract the syrup.

MASÍA EL ALTET Special Selection syrup, tequila and egg white

And that is how the launch of MASIA EL ALTET’s  new extra virgin olive oil campaign 2016-17 came to a close and with the commitment of continuing to be one of the best extra virgin olive oils in the world.

“Thanking all the attendees, in special you name MAISON VERTE and RUNGIS, NAYOLIE and DE SMAAKAMBASSADE”